Katy Perry is one diva that undoubtedly knows how to stay on the media spotlight at all times. This time, however, it's not her eclectic sense of style or her bubbly personality that brought attention on her, but instead, the latest ad campaign in which she stars. As her fans might already know, the “Teenage Dream” singer has agreed to be the first celebrity ambassador for the British-based professional hair styling company GHD.
Recognizing her unique fashion sense, Paul Stoneham, Chief Executive Officer of GHD explained the main reasons behind this exciting decision: “Katy is the epitome of modern fashion and styling. Her unique, ever changing looks are the envy of style devotees around the world. Katy completely embodies GHD’s spirit of female transformation and empowerment, as she is recognized as a cutting edge style icon unafraid to push fashion and beauty boundaries. Sassy, stylish and sexy, Katy is the perfect partner for GHD.”
Katy Perry also expressed her excitement for this rather unexpected decision, especially since the brand is also a sponsor for the California Dream Tour: I’m so excited to be working with GHD, especially using their tools on my California Dreams Tour to get me stage ready. GHD products have a reputation of being the best products in the biz, and I like being associated with that. I’m very excited to reveal the styles I did with legendary David LaChapelle in the upcoming GHD campaign. Keep your eyes peeled for it!”











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